Synthesis Dried Flowers

Project summary

PUBLISHED

November 2023

Full Brand Identity

INDUSTRY

Decoration items

BRIEF

Create a captivating brand identity for Synthesis Dried Flowers, integrating tangram-inspired elements to craft a unique representation of a flower pot adorned with dried flowers. Emphasize creativity and playfulness while showcasing the ability to seamlessly blend geometric shapes and floral motifs to evoke elegance and sophistication. Deliver a primary logo, secondary logo variations, color palette, typography guidelines and brand collateral mockups. Reflect the commitment to sustainability and natural beauty while resonating with their target audience seeking aesthetically pleasing home or store decor solutions.

Exploring the Universe of Thoughts

SynthesisDriedFlowersTangramGeometric ShapesEleganceSophisticationDecorBloomPetalsDelicateTranquilHarmony

Just a small taste

Presenting the Synthesis Dried Flowers brand identity project, where I seamlessly blended tangram puzzles with dried flowers to create a logo reminiscent of a flower pot adorned with a blossoming flower. This versatile motif extends across various applications, supported by a curated color palette and typography guidelines for brand consistency. This project reflects my expertise in brand design and storytelling, translating the client’s vision into a captivating visual representation.

Evolving the essence

Tangram Shapes

Flower

Pot

Chasing creativity

Color Chronicles

Madison

#2e485d

RGB:
046, 072, 093

CMYK:
051, 023, 000, 064

Buttercup

#dd8830

RGB:
221, 136, 048

CMYK:
000, 038, 078, 013

Indian Red

#cd655c

RGB:
205, 101, 092

CMYK:
000, 051, 055, 020

Raw Sienna

#d8803d

RGB:
216, 128, 061

CMYK:
000, 041, 072, 015

Pink Flare

#d7b0b3

RGB:
215, 176, 179

CMYK:
000, 018, 017, 016

Solitude

#fbfafc

RGB:
251, 250, 252

CMYK:
000, 001, 000, 001

Bringing it to life

What Client Says

I cannot express enough gratitude for the exceptional brand identity crafted by Nikos Algiovanoglou. Both the logo design and the other branding elements perfectly capture the essence of Synthesis Dried Flowers. We highly recommend their services.

Christos L. Owner of Synthesis Dried Flowers